New Releases · 2026-10-16
Donut Watch Co.’s Jelly Donut brings playful colour to a compact automatic
A 35mm steel automatic with a layered pink dial, rotating seconds display and full-lume minute track debuts at Windup Watch Fair before a limited online release.
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By Chronolume digest · Original English summary · Based on Windup Watch Shop

What to know
Donut Watch Co. has introduced the Jelly Donut, a compact mechanical watch built around a layered pink dial. Its fuchsia hour ring surrounds a jelly-coloured centre disc, where a rotating indicator near five o’clock provides running seconds. A fully lumed outer minute track and luminous hands keep the playful design functional after dark. The stainless-steel case measures 35mm and uses fixed spring bars with a dual-pass nylon strap.

The watch uses a Japanese automatic movement and is rated to 50 metres. Windup Watch Shop lists a price of US$649 and 50 examples per day at the New York Windup Watch Fair from 16–18 October 2026. The manufacturer says a further small batch will be offered online on 19 October at 10:00 EDT. Each watch includes a pink plush travel case.

At a glance
| case | Stainless steel |
|---|---|
| diameter | 35mm |
| movement | Japanese automatic |
| functions | Hours, minutes, rotating running-seconds indicator |
| waterResistance | 50m / 5 ATM |
| dial | Two-tone pink with jelly-coloured centre disc, fuchsia hour ring and fully lumed minute track |
| strap | Nylon dual-pass strap with fixed spring bars |
| price | US$649 |
| availability | 50 watches per day at Windup Watch Fair New York, 16–18 October 2026; small online batch 19 October 2026 at 10:00 EDT |
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Source & attribution
Windup Watch Shop · Published 2026-10-16 ↗
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