Independent Watchmakers · 2026-10-11
Not another salmon dial: Studio Underd0g gives the 03SERIES a textured twist
The Salm0n monopusher chronograph turns a familiar watchmaking colour into an unconventional dial design, powered by a Swiss Sellita SW510 M.
By Chronolume digest · Original English summary · Based on Studio Underd0g official product information
What to know
Salmon-coloured dials have become a familiar sight in enthusiast watchmaking. Studio Underd0g's 03SERIES Salm0n flips the cliché by referencing the fish's shimmering skin rather than simply painting a dial pink. Its layered face combines a dark textured centre with warm salmon-toned accents and two unequal chronograph registers, offering a visually complex take on the brand's established offbeat style.
Behind the dial is a substantial horological upgrade: the Swiss Sellita SW510 M, a hand-wound monopusher chronograph operated through one pusher instead of the usual two. It delivers a stated 63-hour reserve and custom-finished movement bridge, visible through sapphire. The 38.5mm steel case measures 13.6mm thick and offers 50-metre water resistance. Priced at £1,750 on the brand's website, the Salm0n positions Studio Underd0g’s humour alongside a more ambitious mechanical proposition.
Source & attribution
Studio Underd0g official product information · Published 2026-10-11 ↗
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